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A watch should be equally stylish as it is utilitarian – it’s job is still to tell time, afterall. And we like to keep things simple when it comes to watches for men. Whether buying in our shops, or buying watches online,  we love leaning into timeless brands - Timex, Junghauns, Braun. 

Your Dad probably wore a Timex, and his dad probably did too. There's a lot we dig about these watches — the ease, the efficiency, the value, the no-fuss vibe. And if you want to change it up a bit, just switch out the watch strap. We’ve got Nato straps in an array of colors peeerrrrffeeeccct for almost any Timex.

Midcentury it-brand Braun AG made everything from timepieces to toothbrushes, all with a pared-down, super-minimal aesthetic. And they’re still at it today! (Dieter Rams kind of defined the look, and his work is a not-so-secret precursor to Apple's entire product aesthetic.) When it comes to watches for men, carrying their chronograph was a no-brainer.

Everyone knows that German engineering is top-notch, which is one of many reasons we love Junghans, a quiet but cool brand of luxury watches. We like the Max Bill Automatic watch, designed by the midcentury architect…. Max Bill.