In the early years, our employees were known for going sockless, so we recognize that there are some jokes to be made about SM-branded socks. These are pretty good, though. They're made of breathable, extra-fine merino wool, hand-linked in Italy (so no rough toe seams,) and they're machine-washable, which is nice for something you wear against your bare feet.
Italian extra-fine merino blend
75% merino wool/20% nylon/5% elastane
machine wash cold inside-out, tumble dry low (do not bleach; do not iron)